Huge menu changes at Burger King

Although not at the top of the fast food food pyramid, Burger King is still a respectable option. According to Technomic, it was the second-largest burger chain in 2019 after McDonald's.

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The chain was ranked third by Forbes in 2021. In a Mashed poll, The King came in third with 23% of the vote, trailing only Wendy's and McDonald's.

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Burger King has revealed a $400 million, two-year plan. According to CNBC, the plan calls for reducing menu size to shorten line wait times at drive-thrus. The flavours of the Chicken will change.

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Numerous menu changes made by QSR are intended to highlight the Whopper. The Southwest Bacon Whopper has been made available by Burger King in both beef and plant-based varieties.

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Additionally, the company wants to enhance its mobile app, reduce paper coupons, and boost online ordering. Burger King plans to make "technology, culinary equipment,

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and structural modifications" to 3,000 of its 7,000 locations. Burger King's CEO Jose Cil wants "Reclaim the Flame" to establish it as "the best option for a high-quality meal."

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